Home » Products » Avid » Paul Samson has posted 9 Avid AMA Guides on his website

Paul Samson has posted 9 Avid AMA Guides on his website


Paul Sampson


I am involved in developing and delivering training and workflow assistance on current Broadcast systems from many different manufacturers but particularly Avid Technology production systems..

This site offers copies of my Documentation which I freely offer to the Avid Community.

I would like to thank the folks at AVID as well as the various manufacturers for their support in this project. At Avid, particularly: Robert Russo, Randy Martens, Kris Fong, Matt Feury, Keith Gerrard.

AMA stands forAvid Media Access. This technology — featured in Media Composer, Symphony, and NewsCutter software — enables you to integrate file – based media into your editing workflow quickly and easily. Unlike tape –
based projects, in which you’d capture your video from tape to bring the footage into an NLE, file – based formats
don’t require you to capture material to begin editing it.

With AMA – supported file formats, such as RED, Apple ProRes, AVCHD, P2, and XDCAM, you may link to files without having to perform a separate import or ingest step.


So what are AMA’s benefits?

  • AMA linking is faster than capturing or importing the material — you get almost instant access to your footage

  • Project clips may take up less drive space because you’re not required to make a second copy of what already exists in a file

  • You can play bck video formats not natively supported by Avid editing systems; for example, you can simply download and install the Canon XF AMA plug-in to play back Canon XF video footage in Media Composer — something not possible without using this plug-in

  • You can manage your media outside of the Avid editing environment — you can create your own folders and organize your media anyway you like

  • AMA supports and displays more metadata about each clip than what’s available using other methods, such as Import

The purpose of this guide is to give you an overview of AMA, show you how to use it, and introduce you to more of its advanced workflows.

For specifics about working with each of the media formats AMA supports, such as RED or AVCHD, please refer to the
supplemental workflowguides  available on the 
www.paul-sampson.ca website.



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